uLLaththu anaiya uyarvu.
Verse 594
The Managing Director of the firm who came to the General Manager's cabin to ask him something, seeing Ramkumar, asked the General Manager "Who is this person?"
"He met me to explain about his product. I told him that I would contact him, if we intended to buy his product" said the General Manager.
Sikamani, the Managing Director, observing the frustrated expression on Ramkumar's face, told him, "Come to my cabin and tell me about your product. Let me also know about your product" and led him to his cabin.
After Sikamani went into his cabin with Ramkumar, the General Manager told his assistant who was sitting nearby, "I don't know how good this gentleman's product would be. Our MD is a compassionate person. He may give him an order, out of sympathy. That is why I don't let any sales person to meet our MD!"
Ramkumar explained the features and benefits of his product to Sikamani.
After listening to Ramkumar patiently, Sikamani told him, "Mr. Ramkumar! Even if we were to buy our entire requirement from you, it won't help you much, since the quantity required by us is quite small"
Disappointed by Sikamani's reponse, Ramkumar told him, "Sir! I will be happy, even if you give me an order for a small quantity."
"Of course, I am going to give you a small order. But listening to you, I feel that your product has good market potential. I will make use of your product and if I find it of good quality, I will take up the distribution of your product. I have a good dealer network. Once I take up the distribution of your product, your sales will increase substantially in a short time. In fact, you may even have to increase your production. Are you ready for it?" asked Sikamani, smiling.
"Definitely, sir. I came her expecting to receive only a small order. I never expected to be presented with such a big opportunity" said Ramkumar, overwhelmed by joy.
After graduating from college, I, like most of my friends, sought employment, got a job in Kolkatta and settled down there.
Selvam had a goal of starting his own business. He didn't apply for any job.
Some of my friends were skeptical of Selvam's plan.
One friend said "Selvam hails from a poor family. His parents would have struggled to fund his college education. If he takes up a job and starts earning, it will help his parents. But, he intends to start his own business. How can we start a business, when he doesn't have money to invest?"
The rest of us also had a similar view.
However, Selvam somehow managed to start a business with a small investment and succeeded in making his business grow big over the years.
Since I was working in Kolkatta, I was not in touch with Selvam, who was running his business at Chennai. I heard about his business growth through my other friends.
Some of my friends admired Selvam for his entrepreneurial spirit, determination and perseverance.
"Initially, many of us thought that Selvam had set an unrealistic goal and that he won't succeed in his efforts. But it is remarkable that Selvam had not only started a business, but also built it up to this level" said one of my friends.
"His passion for launching a business, his determination to achieve his goal, his dedication and hard work and his perseverance that enabled him to overcome all hurdles and march ahead are the factors that contributed to his success" said another.
I made it a point to meet Selvam during my visit to Chennai.
When I went to Selvam's house, he received me with enthusiasm and warmth.
We chatted for a long time recalling our college days and sharing information about the developments in our lives after we left the college. Our conversation was replete with warmth, excitement, humour and friendly tease, the way it had been during our college days. It was as if two friends studying in a college were chatting.
A couple of days after I had met Selvam in his house, I met Sundar, another friend of mine. I told Sundar about my visit to Selvam's house.
"Was he in the same address? Has he not yet moved to another house?" asked Sundar, showing surprise.
"He told me that he would be moving to another house. He had some of his things packed. His children had been to their grandmother's house. There was no furniture. He seemed to have already moved the furniture to his new house" I said.
"No. He has sold all the furniture!"
"Sold! Why? Is he going to buy new furniture for his new house?"
"Obviously, Selvam has not told you about his present position. He incurred a huge loss in his business. His house is going to be auctioned. He has sold the furniture, his wife's jewelry and other moveable assets. He has rented a small house, where he will be moving. He has sent his children to his father-in-law's house, intending to bring them back, after he gets settled in his new house" said Sundar.
"My goodness! He didn't tell me about this. He was speaking to me with so much excitement! His wife appeared to be somewhat dull. I thought that perhaps she was not well."
"Since you were meeting him after several years, he would have decided not to talk to you about his misfortune and make you feel sad for him. He told me that he would be starting another business soon. When I observed the determination in his tone and considered his past actions, I felt that he would rise up and reach a high level soon. I have no doubt about it" said Sundar, feeling certain.
After tasting some success in his business, Damodaran invested a small sum of money as capital and expanded his business by buying goods from wholesalers and selling them to small shops.
Damodaran's graded approach helped him make good progress in his business over a period.
After a few years, he ventured into manufacturing activity in the name 'Damodaran Industries.' This activity brought him more profits and made him prosper even more, at a faster phase.
Mala's father was elated by his son-in-law's growth. He told Mala, "When we got you married to Damodaran, he was holding a mediocre job in a small firm, with a modest salary and riding a career with lacklustre prospects. But today, he has become an industrialist. You are a lucky girl."
"It is Mala's luck that has catapulted her husband to a high position" said Mala's mother.
"You attribute my husband's success to his luck. You won't give credit to his dedication and zeal which have been driving him!" said Mala, disapproving of her parents' comments.
"Look at the way our daughter stands up for her husband. Have you ever spoken in support of me?" Mala's father teased his wife, in a lighter vein.
"What a great misfortune has befallen me!" lamented Damodaran.
"What has happened to make you feel so depressed?" asked Mala.
"What more should happen? I started from scratch, worked hard and came up gradually. I suffered a huge loss in one deal and this loss impacted my business in a big way. I won't be able to continue my business. I will have to wind it up soon. And, we have to sell all our assets to meet my liabilities. We have lost everything."
"What if we lose everything? Two things I found in you when we got married still remain with you" said Mala.
"What are the two things you talk about?" asked Damodaran, feeling irritated, even while he was curious to know what his wife was referring to.
"Zeal and persistence. Over the years, you achieved many things, only by using these two attributes of yours. Since you are still in possession of these attributes, you can achieve many more things again" said Mala.
"I am beginning to get the confidence that as long as you are here, reminding me of the two attributes I have, I will be able to achieve success and regain the wealth I have lost" said Damodaran, his enthusiasm stimulated by his wife's words.
The firm had a plan to finance five entrepreneurs that year.
After discussing for about an hour, four applicants were selected.
"There are three candidates remaining among the applicants shortlisted by us. We need to select one out of the three" said Karthikeyan, the Chairman of the Selection Committee.
After a short discussion, one person among the three was eliminated.
"There are two promising candidates. Which one are we going to select?" asked Karthikeyan.
"My choice is Murthy. His academic background is impressive. His financial position is also sound. His family background suggests that he has good contacts. Considering all these, I feel that the chances of his succeeding in his venture are very bright" said Shanmugam, one of the members of the committee.
Some other members endorsed his view.
Ramani was silent.
"What Mr. Ramani? What is your view?" the Chairman asked Ramani.
"If we can select two people, I will support selecting Murthy. But, if we have to choose just one person, then my choice is Senthil" said Ramani.
"I am surprised by your choice, Mr. Ramani. In fact, I wonder how Senthil was shortlisted in the first place. I think we shortlisted him because the product he intends to manufacture was appealing to all of us. I had some reservations about him, even at the time of shortlisting him. But I thought I could express my view at the time of final selection and refrained from objecting to his getting shortlisted. He is a first generation graduate. His communication skills are poor. During the interview, he struggled to reply cogently to the questions posed by us. Neither his economic background nor his social background is impressive. Don't you think that for a person to succeed in business, it is important that the he has a good economic and social background?" said Shanmugam, in an emphatic tone.
"Yes, they are important. But what are even more important are enthusiasm and perseverance. Given the weaknesses of Senthil as outlined by you, it would have been an easier and more convenient option for Senthil to focus on his studies, score well in the examinations and aim to get a good job. But, driven by a missionary zeal, he focused his efforts on developing an innovative product and succeeded in his mission, undergoing a lot of struggles in the process. In spite of facing many hurdles and failures, Senthil succeeded in his efforts, by keeping his enthusiasm alive. Did we not hear him narrate the struggles undergone by him, during the interview? Did you notice how excited he was while talking about his efforts? It is my strong opinion that his zeal and perseverance will help him succeed in his venture" said Ramani.
"I think that if we decide to finance his venture, we will be taking a huge risk" said Shanmugam.
"The very objective of venture capital is to fund ventures involving risk" quipped Ramani, smiling.
When the Chairman put the matter to vote, the majority of the members voted in favour of selecting Murthy.
"See this!" Ramani showed a cheque to Shanmugam.
"This is a cheque issued by someone in your favour. Why are you showing it to me?" asked Shanmugam.
"This is a dividend cheque. This has been issued by Senthil's company!"
"Senthil...Who?...Oh, the person who had applied to us two years back for venture capital funding! But, we didn't finance him. How did you get a dividend cheque from his company? That means..."
"Yes. Your guess is right. After our company rejected Senthil's application, I financed him in my personal capacity. His energy, enthusiasm and perseverance made me feel confident about the success of his venture. So, I took the risk and invested my own money. In two years, his company has become profitable and paid dividend to the shareholders!" said Ramani, with a felling of pride and elation.
'But, Murthy's company is yet to take off!' thought Shanmugam.